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partners / city / many points

Partner and city routes based on QR/NFC points.

Markerra can connect several venues, service points, event zones, or city locations into one campaign with an app, progress tracking, and a reward after the participant collects the full marker set.

Discuss a partner route See retail use case
Partner QR/NFC route finale with a reward

many locations

One mechanic for partner networks and city points.

A partner route works when a campaign should move beyond one location. It can connect a cafe network, several local venues, a brand with partners, a mall with tenants, or an event that wants to guide participants across places. Each location gets a QR/NFC marker, and the app shows how many points remain before the reward unlocks.

This format is useful when the brand wants to reward real presence in places. A simple link does not show whether someone was there. A physical marker, optional geofence, and progress record create a stronger signal. That does not mean background tracking: location is used only during map use or scan time when the campaign requires it.

operations

Accurate locations and clear ownership are part of the project.

Routes with multiple points need a solid operational map. The client must identify places where markers can be placed legally: owned venues, partner spaces, event zones, or city areas covered by permission. Markerra helps translate those places into campaign configuration, but it does not replace location permissions or field work.

On the technology side, we prepare the app, QR/NFC tokens, checkpoint rules, reward screen, and report. On the client side, the key tasks are marker placement, maintenance, staff information, and reward fulfillment. This keeps the campaign repeatable while still anchored in real places.

route types

Routes that can be built with Markerra.

01

Venue network

Participants visit several brand locations and collect a set for a reward.

02

Campaign partners

Each partner has a checkpoint, while the brand sees the aggregated result.

03

City route

Points in public space need permissions and a practical geofence buffer.

04

Step-by-step quest

If needed, points can unlock in a planned order rather than all at once.

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